justrethinkers.com -a Logo Design Contest by justrethinkers

Creative Brief

Contest received 242 entries and the contest holder has awarded a winner.

Company or website name

justrethinkers.com

Slogan or Tagline

Rethink Your Life

Describe your company and organization and target audience

Just rethinkers is a simple online company with the purpose of analyzing life choices related to: money, health and self-development with a different viewpoint in order to help people reevaluate their options and improve their situation. The whole concept is to allow various people to share their out-of-the-box opinions and ideas on life choices in a positive, collaborative a non judgmental approach to encourage everyone to make their own informed decisions. Ultimately, the goal is to build a network of Rethinkers.

TARGET AUDIENCE
- 20 to 40 years old
- 70% male, 30% female
- tech savy or interested in technology
- open-minded with sense of humour
- english speaking (mostly living in the United States, Canada and United Kingdom)




MISSION:
"Fellow Rethinkers,
The only purpose of “Just Rethinkers” is to encourage everyone to
rethink their life to get what they want. YOLO - You only live once!
Whatever people tell you to do, dare to rethink. Will this site be
totally useless or help you get the life you want? Read, Rethink and
make up your mind…"

The design should have the following

- MUST be minimalist
- Ideally would imply out-of-the box thinking in a creative way
- could use Negative Space
- could be Hand-Drawn
- NOT vintage

This logo will be used for

  • Online (Website, facebook etc.)
  • Merchandise (mugs, t-shirts etc.)

This design should not have this in the entries

- NOT a vintage look

Colors to use in the design

open minded it needs to stand out

Briefly describe your contest

Out of the box creative person needed :)