inGenius

Company or website name

inGenius

Slogan or Tagline

Estate planning done brilliantly

Describe your company and organization and target audience

Our company name is Assurant. The logo we want is for a Product we are launching that is sperate to the company, so no mention of the company name in the logo please.

We are an insurance company but are launching a non-insurance product. What we are launching is an online estate planning wizard tool, a A seamless online solutions that supports:

A) Digital Planning and Will Creation
Plan and organize how to distribute assets, prepare advanced directive documents such as Wills and Power of Attorney’s, and structure one’s overall estate planning documents

B) Account Closure Notifications
Integrated into the overall platform, this component helps to simplify the process of notifying organizations of the passing of a loved one in support of the estate settlement process, and helps to mitigate against deceased identity theft (this is our Executor Assist product that has been integrated into the tool).

The Product is an affordable digital tool designed to help families from all walks of life get organized and prepared for later chapters of life. The tool includes a digital wizard that walks consumers through the creation of their will, power of attorney, medical directives, and if appropriate, a revocable trust. In addition, the Product allows consumers to catalog their assets and debts in a digital vault and offers them a dynamic view into their overall financial standing and the inheritance each loved one will receive. The tool even supports the future executor by showing them all the necessary documents in one place and helping the executor quickly close time sensitive accounts to prevent deceased identity theft. The Product is truly a comprehensive solution that makes things easier for individuals when they are alive and their survivors after they are gone.

The design should have the following

clean, crisp logo that pops.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)

This design should not have this in the entries

any way out there designs, animated cartoons

What style of logo would you like?

Colors to use in the design

blue, grey and black seem good, but will leave it to the designer (just nothing to bright or colors like pink, fuchsia, purple, etc

Briefly describe your contest

We are launching a new product called inGenius and we are looking for a clean, crisp, professional logo that still pops!