Creative Brief

Company or website name

Halldor BLOK

Slogan or Tagline

by Redox Systems

Describe your company and organization and target audience

This is a product logo. Company is "Redox Systems, LLC" (company logo attached). The Halldor-BLOK product is a rugged oilfield system. I want the logo to be simple and easily recognizable from a distance. It should look good in a single color to make it easy to paint onto equipment (i.e.: white logo on red painted equipment).

The design should have the following

A Viking character - prefer stylized without intricate detail (example attached). Helmet/horns should identify character as a Viking. Prefer the Viking have his arms crossed and be holding a hammer (example attached). Below image is the text: "Halldor BLOK" - can be on 2 lines with BLOK on the bottom line. For text please try a Rune-type style (example attached). I am open to other style font as well.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Signs (including shops, billboards etc.)

This design should not have this in the entries

Keep it simple and recognizable from long distance (no facial detail, etc.). Prefer stylized.

Colors to use in the design

Red and/or black preferred (see attached Redox Logo). Prefer Red or Red/Black on white background for main logo. Prefer a single color version (white) on red background for painting on equipment.

Briefly describe your contest

Rugged Oilfield Equipment - Product Logo