Eqil -a Logo Design Contest by JeffHolland

Creative Brief

Contest received 304 entries and the contest holder has awarded a winner.

Company or website name


Slogan or Tagline

Payment Equality

Describe your company and organization and target audience

Online payment company. We promote diversity and inclusivity in the online payment space regardless of access to credit cards.

The design should have the following

We liked the Idea of an = sign incorporated somewhere in there

This logo will be used for

  • Online (Website, facebook etc.)

This design should not have this in the entries

We like blues but other colors should be tested as well as multicolor designs

These values are what the logo should communicate

  • Feminine Masculine
  • Simple Complicated
  • Gray Colorful
  • Subtle Bright
  • Quiet Loud
  • Basic Luxurious
  • Expensive Affordable
  • Playful Serious
  • Modern Classical
  • Raw Refined
  • Exotic Ordinary
  • Sporty Elegant
  • Adventurous Safe

What style of logo would you like?

Colors to use in the design

We would like to see blues but a multicolor design could work well too.

Briefly describe your contest

Fin-Tech Startup seeking simple logo design.