CrossFit Sumter

Company or website name

CrossFit Sumter

Describe your company and organization and target audience

Small town CrossFit gym that has been in business for 10 years, looking to modernize current logo, signage, and merchandise. Target is audience is athletes, fitness enthusiasts, and local military (US) population.

The design should have the following

Minimalist design that should be easy to use on shirts, stickers, decals, social media. Single solid colors can be transposed easily to update or utilize different color schemes. Also silhouette can be easily used for all-white window decals and similar products. Current design utilizes barbells in logo and would consider and updated/modernized version of current logo if well done. Also may consider use of initials (CFS) with the ability to use whole name as well.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

This design should not have this in the entries

Overly complex or ornate. Color gradients.

What style of logo would you like?

Colors to use in the design

Current colors are orange and gray. Considering color swap to Carolina Blue and Black or Gray. Colors should be solid and easy to update in the future for other uses and updates as necessary. All white and all black versions of the logo may be used for certain projects.

Briefly describe your contest

CrossFit Gym Logo