Contest received 88 entries and the contest holder has awarded a winner.
- BACK TO CONTEST ENTRIES
- CREATIVE BRIEF
Company or website name
Touch OIC (or Touch Options in Conception) *Touch is the main name, Options in Conception is the secondary.
Describe your company and organization and target audience
We are a new agency that provides VIP services for 3rd Party Reproductive Services, such as egg donors, surrogates, and sperm donors, to complement reproductive treatments like IVF.
To get a better idea of what we do, some of our competitors are RMSC, Donor Concierge, Options in Conception, and Global Premier Fertility.
Purpose: to help intended parents find donors and surrogates for their reproductive treatments
Target Audience: although predominantly female, we'd like to also make sure it is more unisex to also be able to provide male-related services.
The design should have the following
Traits: Warm, Embracing, but also give a luxurious VIP feel that can be seen as trustworthy and assuring. We would like to capture that modern and fresh feel while also come off personable.
Colors: we would like to allow you to provide what your ideas and thoughts are. We are learning towards a Purple and Gold/Yellow/Orange, but we are open to other colors. Color schemes we did like from competitors are from "Sensible Surrogacy" and "ConceiveAbilities", specifically the purple and orange part.
Ideas: Please provide us with any idea you may think of. However, we also came up with some we'd like to see come into fruition as well:
- Two lines ("Touch" on top, "Options in Conception" on the bottom)
- Linear ("Touch OIC")
- Have a fingerprint in place of the "o" in Touch
- Have an embryo/egg with a fingerprint inside replace the "o" in Touch
- Have two thumbs crossed together to make a heart
- Fingerprint that looks like a baby
- Two hands holding an embryo/egg
Ultimately we want "Touch" to be the main attraction. Now either it can be a graphic logo with the text or we can do a combination where part of the text incorporates a design like replacing the "o" with a fingerprint.
This logo will be used for
- Online (Website, facebook etc.)
- Print (business cards, letterheads, brochures etc.)
- Merchandise (mugs, t-shirts etc.)
- Signs (including shops, billboards etc.)
Colors to use in the design
Purple and Gold OR
Purple and Orange/Yellow
Briefly describe your contest
Paying for Creatove Ideas: 3rd Party Reproductive Services Agency