Total Workout Routines .com -a Logo Design Contest by Ferrari_Lance

Creative Brief

Contest received 83 entries and the contest holder has awarded a winner.

Company or website name

Total Workout Routines .com

Slogan or Tagline

No information provided.

Describe your company and organization and target audience

Our company provides information and programs to help people reach physical fitness and health. We provide workout routines, personal training, nutrition information, meal plans, and exercise articles and demonstrations. We are a one stop shop for Total programs for anyone looking to lose weight, gain muscle, or reach new levels of physical fitness and health. Our target audience consists of both males and females within the 18-60 age range, and at various levels of fitness, with interests ranging from running and obstacle races to home and gym based workouts. Please visit our website to get more of a feel for our vision:

The design should have the following

We want a rugged design that displays our company name and provides a sense of all-around fitness. We like the concept of a muddy boot print, possibly weights/dumbbells, and other fitness symbols/ silhouettes if they fit well within the design. We would like the logo to be one that can also be built upon to create a website header. The colors may be different than current website design as we are looking to redesign the look and feel based off the logo that we choose, so if you feel that adding/changing certain colors will add to the logo and website design feel free to experiment a bit. We also want a design that will print well on both light and dark colored shirts and backgrounds. May or may not include (.com)

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)
  • Merchandise (mugs, t-shirts etc.)
  • Signs (including shops, billboards etc.)

This design should not have this in the entries

No photos or pictures/caricatures with faces. No flames.

Colors to use in the design

Greens, browns, Greys, Black, tans

Briefly describe your contest

Logo Design for Total Workout Routines