Noneed4arearviewmirror
Feb 03, 2014 05:02 AM
I first would like to thank you for submitting designs. I really appreciate it. I, too, don't get paid until after the work is completed and approved so I can appreciate your willingness to take this design job on. Now to the logo, I like the logo for it's formality but it looks more like a logo for a law firm or financial group. I also liked that you were able to incorporated the TMG. While the logo clearly states who we are (e.g. The McConnell Group), it does not draw (instill positive emotion) emotion from the viewer. My company helps people recognize negative behaviors that are holding them back from great success in their business life and possibly in their personal life (we are similar to a life coach, but with much more actionable items). Once we helped them work through the issue, they were able to move forward in their life. Words that come to mind that may help describe our company is "building strong businesses", "moving forward" "never looking backwards", "growth", "joy", "creation", "spirituality", "designers of a full business and even fuller life" "love", "happiness", "prosperity", "blessings". A statement that I say, even to my group, is "The past is none of your business, the present matters at this moment. You can't change your past, but you can design your future." I don't want the logo to look like clip art because it can appear sterile. I think we would like something that is artistic. Most of my team is either from Italy, Spain, and Russia. So we are deep into emotion, being direct, and being loyal.
Lastly, maybe design with just The McConnell Group, Ltd or just TMG.
Hope that helps!
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Pinsyah Bio
Hi, I'm Bambang from Pin Art based on Indonesia. I have 8 years experience in graphic design. I have create logo, business card, and letterhead using adobe illustrator or affinity designer software. Open Freelance Jobs for graphic design
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