Creative Brief

Company or website name

The Little Operator

Describe your company and organization and target audience

I’m a female heavy equipment operator. I need a logo that appeals to both men & women in the construction industry.

The design should have the following

My machine in the background which is a CAT 259d track loader, me in the foreground full body or waist up. Maybe holding a shovel or arms just crossed would be cool.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)

This design should not have this in the entries

A construction friendly or tattoo style font would be great. No pink. Not too feminine.

Colors to use in the design

Yellow red black white blue

Briefly describe your contest

Logo for a woman in construction for t shirts & other merch