Creative Brief

Company or website name

Sunny's

Describe your company and organization and target audience

Sunny's Island grill is quick-casual modern, Caribbean, farm comfort food establishment. The specialty is bone-in grilled chicken marinated for 24 hours and seasoned with Island spices.
The important thing, is that this is modern Caribbean/American type restaurant, with the heavy influence on Caribbean more than American.
Our target audience are customers who want this type of food done a little more modern, and healthy, but still can feel the influence of the Islands.

The design should have the following

I DON'T want anything beach or palm tree inspired - It should focus more on the farm aspect of the Islands and may or may not (you decide) have something chicken influenced, as that is the main dish.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

This design should not have this in the entries

No Beach/Palm trees or typical things associated with the Caribbean.

Colors to use in the design

Dark green and charcoal

Briefly describe your contest

Caribbean restaurant