Creative Brief

Company or website name

Silk Herbs

Describe your company and organization and target audience

We're targeting affluent and busy Asian moms.
The company sells organic herbs, packaged for luxury, with simple instructions for use.

The design should have the following

Simple, elegant and clean look, associating with organic foods, health and luxury. Minimal use of colours and a strong icon.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

Colors to use in the design

Blacks and whites, greys, earth tones, warm colours

Briefly describe your contest

Iconic organic herbs logo for branding and packaging