Reel Experts USA Fishing

Company or website name

Reel Experts USA Fishing

Slogan or Tagline

Caught In America

Describe your company and organization and target audience

Reel Experts is a media company focused on providing the best content possible to anglers in the United States. Our target audience is primarily men, with a varied age range as low as 13 and all the way up into the 80s.

To date, our business has been mostly local publications and events organized alongside local groups, but we're expanding online and need a logo that will not only look great digitally, but that looks great printed. This will be the new face of the brand.

We are going for an All-American feel without being cheesy or over the top. It should feel relaxed and cool, like fishing.

The design should have the following

The design should absolutely be red, white, and blue and can include star(s) if it fits.

Ideally, it would look like an American flag made with fish/fishing supplies, but I'm open to anything as long as it evokes an All-American patriotic feel and contains fishing elements and the name, Reel Experts. Open to a fish styled character also after looking at some options on here.

I'm imagining a rectangular image where 1/3 is all blue and 2/3 are red white stripes (IE- the blue is full top to bottom, unlike the real flag).

I'm open to creativity and will be excited to see what you come up with.

This logo will be used for

• Online (Website, facebook etc.)
• Merchandise (mugs, t-shirts etc.)

What style of logo would you like?

Colors to use in the design

Red, white, blue

Briefly describe your contest

Design the new logo for a fishing company going digital for the first time.