Creative Brief

Company or website name

Marketing Weekly

Slogan or Tagline

Just the name of the site

Describe your company and organization and target audience

Dark red (#990000) and dark blue (#003399) should be used in the logo. White and grey (#333333) can also be used as a primary color. Secondary color is black. Gradients are ok as long as they start w/the indicated color value.

The design should have the following

We would like a mix of words and images, but not in the traditional “icon on left/words on right” style. We would like the logo to be able to stand alone. The logo will fill a large portion of the site’s header, so landscape designs are preferred.

This logo will be used for

This design should not have this in the entries

The target audience is marketing professionals at all levels of their career – from entry level personnel to the Chief Marketing Officer.

Colors to use in the design

Nope

Briefly describe your contest

Logo for Marketing website