Green Acres

Company or website name

Green Acres

Slogan or Tagline

Food Truck Park

Describe your company and organization and target audience

Green Acres is a new Food Truck Park that will open this Summer in Idaho. It is located on an open lot which is directly next to the Boise River and the Boise River Greenbelt. It is a great outdoor location surrounded by trees and nature. It is a vibrant location with the local farmer's market across the street and multiple public parks (plus the city's largest dog park) surrounding this new Food Truck Park.
The main target audience will be the thousands of daily residents who walk their dog, ride their bike and take a walk down the Greenbelt path every day. The main goal is to be family-friendly where people who enjoy being outside can enjoy a meal, snack or beverage outside in a casual, nature-focused setting. There are also nearby office buildings so this will attract the employees of the surrounding businesses. Our company's motto is to "LIVE LIFE OUTSIDE"
The Food Truck park will be completely outside and have a constantly changing schedule of Food Truck to offer different cuisines, hosting up to 7 trucks in one day. There will be one structure onsite that will permanently stay at the park and will be open during all hours and service coffee, beer and wine. There will be community seating (picnic tables, different outdoor furniture) with different yard games. We'll partner with local businesses to host a lot of community events like outdoor community workouts, tailgates and different local artisan markets.

The design should have the following

The design should be something that looks great on a website but easily transferable to be used for swag (clothing/hats). Main idea is to have an icon/image in the logo that relates to foliage, whether that be a tree, nature setting, multiple trees, leaves, grass, etc. but we are open to other ideas.
Logo should be thoughtful and err more on the side of simplicity. We plan on using the logo with and without the "Food Truck Park" slogan so logo should be created where the slogan can be cut off if necessary depending on use.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)
• Television/screen

This design should not have this in the entries

Please do not include a food truck image/representation in the logo.
Do not make it look like a logo for a corporation

What style of logo would you like?

Colors to use in the design

Please include 4 or less colors in the logo. Our color preference would be greens, tans, yellows, oranges, browns, but are very open to other color ideas.

Briefly describe your contest

An exciting New Food Truck Park needs a logo that represents an amazing outdoor experience where friends and family enjoy food and drinks outside.