Fibra Imperial -a Logo Design Contest by mitchell-e

Creative Brief

Contest received 143 entries and the contest holder has awarded a winner.

Company or website name

Fibra Imperial

Slogan or Tagline

Sustainable Vicuna and Alpaca wool production and commercialization (the slogan is optional)

Describe your company and organization and target audience

We need a logo design for a new company based in Peru. We work with local communities from the Andean Highlands in the sustainable production of vicuna and alpaca wool (fiber) for export to Europe and Asia. We would like our logo to depict a (drawn - abstract or minimalistic) vicuna and alpaca (animal) as well as the name of the company: Fibra Imperial. We are attaching some pictures (examples) to show what both animals look like. The vicuna is small and skinny and the alpaca a tiny bit taller and furry.

The design should have the following

A very simple - abstract drawing of a vicuna or alpaca. We are attaching photos so that you know what both look like.
We welcome logos without any animals, but for example that have fibre designs that go well with the name of the company. Feel free to make it simplistic and modern. Feel free to think out of the box and do something without animals. As long as it has something to do with fibre. See some sample logos among the attachments.

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)

This design should not have this in the entries

Do not include in the logo a ball of wool - wool yarn. We do not produce that. We produce and sell the finest quality wool that exist in the world (vicuna wool) that comes straight from the animal.

Colors to use in the design

no bright colors. No bright blue, red.
Preferably more serious colors, such as sahara sand brownish, gold, dark blue, brown, grey, yellow beige, color of vicuna fur - wool (see photo)

Briefly describe your contest

Sustainable Vicuna and Alpaca wool business: We need a logo design for a new company based in Peru. We work with local communities from the Andean Hig