Logo Design Contest brief for Essentials First

Company or website name

Essentials First

Slogan or Tagline

yes, but i will add later

Describe your company and organization and target audience

I educate and help people discover Naturally safe and effective ways of working with the mind, body, finances and spirit. I have several methods of achieving this such as laws of health (things like nutrition, hydration, elimination, sleep, stress relief, exercise, energy flow and attitude), energy medicine, fingerprint analysis, essential oils and energy psychology. I work specifically with chronic and acute physically and emotional health. It is my highest priority to lead you on a journey of self-discovery as I believe your innate intelligence has all solutions. Education is power and by working together you will discover your Truth and what is sabotaging your success. Dis ease is blocked energy and suppressed emotions so i help you discover what the core issues are so that as your spirit heals, so does your physical body. Fingerprints give me very precise and useful information regarding life lessons and purpose as well as the way you learn and process information. I also have a not for profit program in Haiti and Sandy Hook, CT. I teach and educate how to incorporate essential oils into their health, whether acute trauma or physical emergencies. I work with doTERRA essential oils which is a direct sales company, so I am building business with my Haitian team which gives them a job and a residual income. I will move into India next. I travel there every 6 weeks to bring oils and do leadership training. I am working on opening a work for food coop. This is where my Essentials First name came from. I want people to take responsibility for their health in empowering ways…hence Enssentials….First. My website will be a landing ground for all of these areas so my logo needs to represent all the above. I have a very broad target market but want to appeal to those open to natural solutions. I also see myself as a bridge to main stream medicine. i work with new born babies all the way to death and elderly. Prevention is the key and I want to draw in all those searching for the deeper meaning in life. I want you to discover your passions and joy and success.

The design should have the following

I am looking for a logo that is professional and conveys confidence. I like streamlined yet I also like flow… so please design with lines but infinite possibilities within one glance. I'm open to colors but I also like a subtle, classy look. I am open to ideas as I'm highly visual. I'm open to greys and blacks to highlight or bring depth. It's important that it brings all aspects yet really my core purpose.

This logo will be used for

Online (Website, facebook etc.)
Print (business cards, letterheads, brochures etc.)
Signs (including shops, billboards etc.)
Television/screen

This design should not have this in the entries

nothing cutesie or cartoonish. I want to convey classy and professional. Not rigid and stiff but with some lines.