Creative Brief

Company or website name

Encinitas Natural Soap Co.

Slogan or Tagline

No information provided.

Describe your company and organization and target audience

I make natural handcrafted soap. My target audience includes the local community - Encinitas is a surfing community and also tourists.

The design should have the following

I would like the logo to be fun, bright, and perhaps have water droplets radiating out from it or a surfboard incorporated. I am open to ideas. The logo should have crisp lines as I will create a soap stamp using it as well and I need to be able to press it into the soap and have it look good. I like the colors of a darker blue and a lighter blue. I also like teal and lime. Please feel free to use artistic freedom!

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

This design should not have this in the entries

I do not like the color red.

Colors to use in the design

Dark blue/light blue or aqua or lime

Briefly describe your contest

Natural Soap Co. needs Logo!