Creative Brief
Contest received 361 entries and the contest holder has awarded a winner.
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- CREATIVE BRIEF
Company or website name
Columbia Credit Union
Slogan or Tagline
The Money People
Describe your company and organization and target audience
Full service financial institution that we specializes in lending. When people need money we want them to think of Columbia Credit Union. Target Market is everyone but especially borrowers!Open to all types of designs, not specific to the 3 it made me choose.
The design should have the following
Must be classy, do not want to have guess if it represents the tagline "The Money People". Need to consider how the logo will look not only in print but on apparel and other mediums where it cant be too detailed. Have played with an idea of abstract people/free flowing people make a shape that would represent money. Not sold on concept but want it to be fresh and no need to explain what it represents.
This logo will be used for
This design should not have this in the entries
Pictures that actually look like people Regular symbols (ie: $) No Piggy Banks or bags of money (not monopoly here...) No Money Trees...look like payday lenders
Colors to use in the design
green for sure open to others
Briefly describe your contest
Columbia Credit Union Logo