Creative Brief

Company or website name

Braille Institute

Slogan or Tagline

A Low Vision Lifestyle Program by Braille Institute

Describe your company and organization and target audience

The logo should represent the idea that you can live a good life even if you have less vision. You can be active, independent and have a good quality of life.

The design should have the following

Landscape format with an icon next to the words "Low Vision Wellness." A line underneath that with the tagline "A Low Vision Lifestyle Program by Braille Institute."

This logo will be used for

This design should not have this in the entries

Seniors (Ages 55+) who have failing vision or eye diseases. These seniors wish to still stay active and healthy. They receive our free services through our outreach centers in the community or at one of our five centers in Southern California.

Colors to use in the design

Logo sheet of current logos for our company: http://imageshack.us/a/img845/1213/logossheetlowvision.jpg

Briefly describe your contest

Logo: Low Vision Wellness Program