Creative Brief

Company or website name

Autumn Oaks

Describe your company and organization and target audience

We are a custom home builder located in southern NH. The logo we need is for a 54 lot community that we are developing. Our target audience will be families and people or retirement age looking for a custom home.

The design should have the following

The development name is Autumn Oaks, so we are looking for shades of autumn, reds, oranges, greens, and browns. Also we would like an oak leaf or tree incorporated in some way, as their are oak trees on the land. We like simple and elegant.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

Colors to use in the design

Red, Orange, Green, Brown

Briefly describe your contest

Logo for a custom home development in southern NH.