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THE HATCHWISE

LEARNING CENTER

Get to know the ins and outs of the design industry and how to use designing principles to the full advantage. This page will help you grasp some key design principles, both basic and advanced. Become a better designer by learning what tools you have at your disposal and learning to harness the technology of the trade in unique and distinct ways.

You can also learn about the technical requirements and life of designers. Brush up on trends within the industry and know what clients and professionals are looking for in the wide world of marketing and the creative side of running a business.

Graphic and Web Design

11 Inspiring Mask Designs

11 Inspiring Mask Designs

If it was three years ago and someone told you that you’d have a revolving collection of face masks in your closet, you’d probably say they were crazy. But they…
Top Graphic Design Trends in 2021

Top Graphic Design Trends in 2021

Graphic design is changing all the time and is usually dictated by the largest and most successful trends in the industry at any given point. Your company needs to keep…
Best Logo Design Apps for Entrepreneurs and Business Owners In 2021

Best Logo Design Apps for Entrepreneurs and Business Owners In 2021

Logo design can be a daunting task for entrepreneurs. It is hard to know what will resonate with your target audience, and it requires disciplined creativity. The graphic design industry…
Conceptual Design and All You Need To Know About It

Conceptual Design and All You Need To Know About It

When we see graphic design we understand how it appears and what it’s supposed to be, but understanding how it came from thin air is often a different story. The…
How To Animate A Logo In 7 Simple Steps

How To Animate A Logo In 7 Simple Steps

Have you ever wanted your logo to be animated?  Did you ever want to add more pizzazz to your sites and videos?  Did you ever open a program like Adobe…
Understanding Web Design

Understanding Web Design

When you first begin designing your website, you’ll have to make a lot of decisions about how it’ll function and look. One important aspect of your website, and something that…
How to Set Your Prices for Graphic Design Projects

How to Set Your Prices for Graphic Design Projects

Getting started as a freelance graphic designer? Congratulations! Now that you’ve built your portfolio and are putting yourself out there, you’re probably facing the most difficult question: what should you…
The 7 Colors Of The Rainbow In Graphic Design

The 7 Colors Of The Rainbow In Graphic Design

From a young age, we’re all taught the colors of the rainbow and their order; red, orange, yellow, green, blue, indigo, and violet. To remember these colors better all you…
What to Expect from a Freelance Graphic Designer vs. an On-Demand Graphic Design Service

What to Expect from a Freelance Graphic Designer vs. an On-Demand Graphic Design Service

Graphic design is a huge part of the business world and this means that thousands of businesses are scrambling to find the best graphic designer on or offline to work…
A Guide To Graphic Design

A Guide To Graphic Design

Graphic design plays a critical role in marketing and advertising. But, there’s a lot more that goes into effective graphic design than people may realize. According to Adobe Blog, design-led companies that…
Tips to Boost Your Creative Spirits in Designing

Tips to Boost Your Creative Spirits in Designing

It’s surprising, but it’s true: even the most creative of individuals can have their creativity run dry. We know it’s tough to imagine a genius like Da Vinci living even…
Why Your Business Needs Subscription-Based Graphic Design in 2021

Why Your Business Needs Subscription-Based Graphic Design in 2021

Tired of sifting through freelance boards to find the right graphic designer? Don’t have the budget to bring on someone in-house? With a bit of time and money, you can…
The Ultimate Guide to Social Media Image Sizes In 2021

The Ultimate Guide to Social Media Image Sizes In 2021

Ever posted your painstakingly crafted banner image to your Facebook event — only to discover all the good stuff has been lopped off? Or struggled to find an Instagram profile…
How To Make A Shopify Website

How To Make A Shopify Website

Making your first Shopify website and a little loss how to start? That’s okay because in this article we walk you through it! In this article, you’ll learn our top…
Can I Work From Home As A Graphic Designer?

Can I Work From Home As A Graphic Designer?

Graphic design is an excellent career choice for anyone who loves creating beautiful images that tell a story. There is an ever-increasing demand for marketing materials, publications, and other content.…
What Makes a Good Package Design?

What Makes a Good Package Design?

Package designs are everywhere that we look. From our Amazon package in the mail to walking around stores and seeing the shelves stocked, we see package designs quite a bit.…
How To Teach Yourself Graphic Design

How To Teach Yourself Graphic Design

Have you ever aspired to be a graphic designer? Wondered if it’s possible to teach yourself? The answer is yes! By taking advantage of the available resources and utilizing the…
Best Website Designs of 2020

Best Website Designs of 2020

Interested to learn what some of the greatest designs of the year were? What about the greatest trends of the year? We’ve got them all in this article! We talk…
A Quick Guide To Animation, Motion Graphics, And Graphic Design

A Quick Guide To Animation, Motion Graphics, And Graphic Design

What’s the difference between motion graphics and animation? Where does illustration come into play? Is it all considered graphic design? In this article, we break down these terms. Even though…
Graphic Design VS. Web Design

Graphic Design VS. Web Design

Enough of the confusion and mistakes; graphic design and web design are not identical. Sure, they have similarities and they fall into the same field, but that doesn’t mean that…
How Did Covid-19 Change Graphic Designers?

How Did Covid-19 Change Graphic Designers?

The pandemic this year has drastically changed millions of lives around the world. From family life, personal life, and work-life, all humans have seen their lives change from what it…
Helpful Graphic Design Tips And Tricks

Helpful Graphic Design Tips And Tricks

Digital occupations have taken off in the last several years and graphic design is seemingly one of the most exciting of these. However, graphic designers are like any profession in…
How Much Money Does A Graphic Designer Make?

How Much Money Does A Graphic Designer Make?

Graphic design has long been a sought after commodity. Business owners and private consumers need graphic design to communicate their ideas, ideals, and messages to the world. Especially now, with…
What Is An Infographic?

What Is An Infographic?

Wondering what an infographic is? What are the different types of infographics? How can you use infographics? We’re here to give you answers to these questions. In this article, we…
How To Design A Magazine Spread

How To Design A Magazine Spread

When designing a magazine spread, it’s important to take into consideration the challenges and opportunities of this unique format. There’s plenty of room for creativity in a double-page magazine spread,…
Creating Social Media Graphics

Creating Social Media Graphics

Facebook posts with images see 2.3X more engagement on their posts than posts without. Tweets with images receive 150% retweets than those without. This is the same with nearly every…
The Top Five Business Card Design Mistakes To Avoid

The Top Five Business Card Design Mistakes To Avoid

A business card is one of the most powerful marketing assets that a business can have. However, when it comes to business cards even the best of us will judge…
The Future of Graphic Design; Relevant and Constantly Evolving

The Future of Graphic Design; Relevant and Constantly Evolving

Graphic designers communicate ideas to others through clear and concise visuals using standard design principles. They spend their days translating their client’s vision into art and helping them meet their…
Should You Outsource or Keep It In-House?

Should You Outsource or Keep It In-House?

In a company one of the most crucial questions you can ask yourself, especially when your company grows and reaches the point where you have a lot on your hands,…
The Five Main Types Of Design

The Five Main Types Of Design

Graphic design surrounds us; it’s on billboards, flyers, ads, social media, magazines, and nearly every aspect of our lives. As I’m sure you can imagine, with graphic design being in…
Graphic Design VS. Animation

Graphic Design VS. Animation

Graphic designers and animators work in the same field, meaning that it’s easy, and often, that people mix the two up. Although graphic designers and animators are the same in…
What Makes A Great Packaging Design?

What Makes A Great Packaging Design?

The packaging on a product tends to add greatly to the decision of whether or not a consumer will buy the product. Since packaging is so significant and makes such…
The Secret To An Excellent Business Card

The Secret To An Excellent Business Card

Your business card is a crucial marketing aspect of your business. A good business card will be able to convey your company, what you do, build trust and display your…
Why You Should Become A Graphic Designer

Why You Should Become A Graphic Designer

So you’ve decided to become a graphic designer. This career is one of the best options for the creator that wants to explore their talents while making a good paycheck.…
5 Graphic Trends We’re Seeing in 2020

5 Graphic Trends We’re Seeing in 2020

-The year 2020 is one in which traditional designs and aesthetics are blending with new creative technologies and a dynamic sense of society to produce provocative, unusual designs. – The…
Attaining The Perfect Portfolio

Attaining The Perfect Portfolio

Your portfolio is basically your resume when applying for a new job. It displays your past works, gives clients an example of your style, and overall shows them what you’re…
Taking Typography to the Next Level

Taking Typography to the Next Level

The world of graphic design is made up of many fields. All of these fields help to give people the perfect result that they’re looking for and giving them what…
Need a Logo? Run an On-Demand Crowdsourced Design Contest

Need a Logo? Run an On-Demand Crowdsourced Design Contest

Your logo represents your brand to the world. Small businesses often lack the design expertise and financial resources for graphic design services, including for logo design. What’s a small business…
How to Captivate your e-Commerce Customers in 2020

How to Captivate your e-Commerce Customers in 2020

Is your e-commerce site out of fashion? If you haven’t updated it lately, it may very well be. Advances in technology have enabled forward-thinking retailers to create sites designed to…
How Unlimited Design Contests Can Help You Launch Your Business

How Unlimited Design Contests Can Help You Launch Your Business

Launching a business is, sadly, expensive. There’s the cost of a new website, advertising, registration… not to mention sacrificing valuable time to develop the new business! Thankfully, when it comes…
Surviving As A Creative In A World Of Chaos

Surviving As A Creative In A World Of Chaos

Let’s face it. The world is one spinning cycle of one thing after another coming at us from all angles on a constant basis, yet it takes an imaginative brain…
Utilize A/B Testing To Optimize Your Design Projects

Utilize A/B Testing To Optimize Your Design Projects

When developing your brand identity, you have to consider colors, fonts, logos and packaging – all of those visual things that help prospective customers associate your brand with things that…
Different Types Of Graphic Design

Different Types Of Graphic Design

Graphic design is a form of communication that uses typography, illustration, and design to communicate and solve problems. I’m sure it’s not surprising for you to learn that everyone processes…
Why Logo Design Contests Are Awesome

Why Logo Design Contests Are Awesome

Whether you’re an experienced logo designer or a new graphic designer who’s interested in expanding your skillset, a logo design contest is a great way to expand your portfolio —…
The Best Way to Get Graphic Design; Agencies, Design Contests, or Freelancers?

The Best Way to Get Graphic Design; Agencies, Design Contests, or Freelancers?

Good graphic design is essential to any business venture, and unless you are an excellent graphic designer yourself, you’re going to want to hire out your work. The question is,…
How Do You Know When It's Time To Update Your Logo?

How Do You Know When It's Time To Update Your Logo?

Great logos last a while. But every once in a while, even the best logos need an update. Updates are a great way to show your brand evolution without throwing…
Tips For Small Business Owners That Are Outsourcing Graphic Design

Tips For Small Business Owners That Are Outsourcing Graphic Design

Hiring freelance designers is becoming more and more common, and with good reason. With a freelance designer, you can get better results than with an in-house designer. It’s a bit…
What To Ask Your Client Before Starting A Design Project

What To Ask Your Client Before Starting A Design Project

It’s always frustrating when you and your client don’t see eye-to-eye. It’s even more frustrating when you put in hard work and find that your proof is way off the…
The Impact Of Colors

The Impact Of Colors

Colors and emotions are two of the most significant parts of our life. Outdoor and indoors, colors surround us. From a dark blue to bright pink, colors are something that…
The Top 4 Questions About Graphic Design

The Top 4 Questions About Graphic Design

Interested in graphic design as a career? This modern art form is more than meets the eye, and for successful designers, is a lucrative and rewarding industry. If you’d like…
How To Create An Amazing PowerPoint Presentation

How To Create An Amazing PowerPoint Presentation

You’ve probably created a PowerPoint presentation at some time in your life, whether for work or school. You’ve likely sat (slept?) through countless more presentations. The art of PowerPoint is…
How To Create A Print-Ready File

How To Create A Print-Ready File

Even the most talented graphic designers hear those dreaded words: “The printer said this file isn’t print-ready.” Mistakes like this can harm your reputation with clients, cause you extra work,…
How To	Make A	Design Fit	Perfectly On A T-Shirt

How To Make A Design Fit Perfectly On A T-Shirt

There are a multitude of reasons why you might be considering creating your own T-shirt design. T-shirts are extremely popular and can become a cherished item in anyone’s closet. They…
Logotype vs. Logomark vs. Logo: What Is The Difference?

Logotype vs. Logomark vs. Logo: What Is The Difference?

Often a question that will first pop from a designer’s mouth when a client is asking for a logo is, “Do you want a logotype or logomark?” This question tends…
What Is The Best Way To Get Your Logo Designed?

What Is The Best Way To Get Your Logo Designed?

With countless ways to have your logo designed and millions of options to choose from, it’s not difficult to know why people have trouble deciding on one. Everybody wants a…
How To Make An Awesome Logo In Adobe Illustrator

How To Make An Awesome Logo In Adobe Illustrator

Logos are the face of a brand: the combination of font, color, imagery, and overall look and feel that represents a company’s offerings and values. Imagine how Nike would be…
The Key To A Compelling Infographic

The Key To A Compelling Infographic

Infographics have a lot of potential. They can express complex ideas, illustrate workflows or creative processes, demonstrate relationships among different things, or show the necessary steps to achieving something. Marketers…
10 Tips For Running A Successful Design Contest

10 Tips For Running A Successful Design Contest

Whether you’re developing a new company or rebranding an existing one, a design contest can be an amazing way to gather talent or discover a new way to tell your…
How To Build An Amazing Brand Guide

How To Build An Amazing Brand Guide

A brand guide provides people with a complete overview of how their brand will be deployed in marketing materials. It serves as a handbook for any creatives working on the…
Creating The Perfect Real Estate Website Design

Creating The Perfect Real Estate Website Design

Buying a home is one of the most important decisions and biggest investments that a person can make. It can be daunting and stressful so building trust and rapport with…
What’s The Difference Between Raster And Vector Images?

What’s The Difference Between Raster And Vector Images?

Raster and vector images vary in how and where they are used as well as their resolution and amount of detail they contain. It’s important to know the differences between…
How Do I Find Creativeness As A Designer?

How Do I Find Creativeness As A Designer?

Being a designer is challenging, that goes without saying. You’re expected to create original, good work, and sometimes that isn’t as easy as everyone thinks. We often see beautifully displayed…
What To Avoid When Designing a Logo 

What To Avoid When Designing a Logo 

Your logo is basically everything to your business. It’s what the public sees, what customers associate you with and, most importantly, what represents your business. When you think of Mcdonalds,…