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Design Brief completed by the contest holder: |
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Company Name: |
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Laws2LiveBy.org |
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Who are you and what do you do? |
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L2LB is a non profit org that provides classes, workshops & speakers who talk / teach on 2 central themes: 1: How the 10 commandments relate to everyday life. Christians Ages 13-90 2: How character matters in every day life: Students age 13-25 |
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Target Audience: |
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Church employee or minister or Christian Camp organizers looking to find a workshop, class or speaker for Christians Ages 13-90 OR a school administrator looking to bring character education classes to Students age 13-25. |
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What I need designed: |
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A website design including a theme or motif that allows us to be unique while communicating clearly the two products (or paths) that we offer. Christian speakers, classes and workshops AND character education speakers, classes and workshops. |
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More info: |
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We want a compelling website that includes some unique & creative elements and clearly defines who we are.
Company Logo:
We have an existing logo and wish to expand on the same color palette and feeling which we think is strength, integrity, character and loyalty. View Logo at laws2liveby.org. The logo is not negotiable, you may SLIGHTLY tweak the colors of the logo or use black and white.
Possible Style Guide:
We have used the following style guide on a few pieces of print literature. IT IS A SUGGESTION, but we would welcome COMPLETE DEPARTURES from this style guide. View at http://laws2liveby.org//images/WebElements/style-guide.bmp
It is paramount that we maintain a vanilla presence on the home page because character education organizers are looking to AVOID formal Christian ideas and yet Christian organizers want something based firmly in Christian ideas.
There is clearly two paths for this website, Christian and Non Christian, but the home page needs to satisfy both types of organizers and yet allow each idea to blossom as we move through the sales funnel. We expect organizers to “self select” the path they are on, so each path needs to be clear on the home page.
“Elements” on the home page:
• A movie slideshow up to 4 diff slides.
• Add’l text boxes w/h links to deeper pages
• 2 paragraphs of text, 1 for each of the 2 paths.
• A generic video from founder of Laws2LiveBy.org explaining L2LB.
• Links to FB, twitter & newsletter/contact us form.
• Search box
Both paths rely on the same central theory, how to live your life better through adherence or avoidance of/to certain behaviors. We need a website design that cultivates this message.
Secondary pages:
Christian Speakers & Workshops
Character Education for Kids
What Makes Our Success?
Who Are We ?
The main focus of this website is to attract organizers and ask them to contact us about presenting classes etc for a price to their group.
We don’t want organizers being confused by “donation” funnels when they have come their seeking a class, Any donation seeking should be done in person by L2LB staff at this point.
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CONTEST STATUS:
Winner Selected! Congratulations to (leighanne)
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Started On: 2011-10-24 |
Time Left: -- |
Entries Submitted: 41 |
Comments: 0 |
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