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Design Brief completed by the contest holder: |
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What is the full name as you want it on your logo?
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Spark the Occasion |
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Do you want any slogans or taglines on your logo? |
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None |
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What service or product do you provide? |
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Online storefront selling party packages w/ instructions to throw a memorable event (child bday, baby/ bridal shower). Offering custom designs and ready-made packages w/ print-at-home invites and instructions/ideas for implementing activities, decor |
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What is your target audience? |
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Primarily females, ages 25+. Those who buy products are interested in hosting a creative, pulled-together event without the expense of an event planner. Event hosts who want guests to be impressed by the coordination and attention to detail. |
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What style would you like your logo to be? Would you like unique text, an icon with the name included in it, an icon with the name next to it, an illustration, or a different style? |
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Would like the logo to contain an icon (illustration ok) with name next to it or surrounding/ embedded. If possible, would like the option to also use the icon without the company name. |
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Do you want any specific ideas implemented into your logos? |
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Possibly like the idea of a sparkler incorporated, but in general up to designers discretion |
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What should come to a customers mind when they see your logo? |
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Friendly and approachable, but also a bit aspirational/ sophisticated: will need customers to feel as though they need to hire me/ buy products in order to have a truly amazing event. Needs to be all-encompassing for both children's and adult events. |
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Is there anything you would not like to see in your logo? |
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None |
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How will the logo be used? |
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Will be used in ways a logo is generally used, such as website and marketing materials |
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Do you have any files or images pertaining to your contest that you want the designers to view? |
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Examples of party packages (products for sale) in action:
--"Sugar and Spice" girl baby shower:
http://tinyurl.com/82dylof
--Invitation for "Lucky in Love" engagement party:
http://tinyurl.com/72qln9s |
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What format do you want your logo to be designed in (ai, psd, corel etc..) |
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Vector or .psd. Want ability to change size without loss of clarity. |
