Deep Blue

Company or website name

Deep Blue

Slogan or Tagline

Rest, restore, relax

Describe your company and organization and target audience

We are selling weighted blankets for adults and children, used to treat anxiety, depression, insomnia, Autism, attention deficit disorders (ADHD), post traumatic stress disorder (PTSD), and sensory disorders. http://www.friendshipcircle.org/blog/2017/02/01/5-research-backed-benefits-of-weighted-blankets-and-vests/

We want our logo to have some medical reference to it, while depicting premium quality. Our marketing is focused on relieving the above ailments, mainly anxiety, depression, insomnia, sensory disorders. Some other competitors selling the same product: MyCalmBlanket, DreamHug, Restorology, CalmForter, etc. We will be selling on ecommerce: website, amazon, Facebook, Instagram. We hope to expand our brand to include other products to treat the medical issues above using meditation, yoga, aromatherapy, all to help calm the person, allowing them to sleep soundly. We will also be offering a lifetime membership (to show that we are high quality). Our target audience will be primarily women. Mothers (or parents) of autistic children or children with ADHD, or people in general who may have anxiety, PTSD, and depression. A lot of our advertising will be focused towards mental health (as the main umbrella).

The design should have the following

We want to incorporate a slogan/tag line of 'rest, restore, relax' under deep blue. Deep blue typically brings up images of the sky or the ocean - calm, relaxed, to infinity. Our blankets will be grayish and navy blue in color (bright colors not appropriate for anxiety or autism). I'm thinking of Deep blue in a circular pattern with the 3 R's embedded in the middle... something like that or anything else you guys come up with. For our logo, we don't want the colors to be gloomy. A happy sky blue of a medium tone. We are open to any ideas.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)

This design should not have this in the entries

still in research step

What style of logo would you like?

Colors to use in the design

blue, gray, nothing too bright but not gloomy looking either (with blue or gray)

Briefly describe your contest

See above